MARCI

ROBIN

Writer | Editor

Copywriter | Consultant | Beauty Expert

Hi! I’m Marci. I’ve somehow managed to fit more than 20 years of experience as a witty and versatile writer, editorial leader, messaging strategist, beauty and lifestyle expert, content director, and copywriter under my belt.

In addition to serving as an editor at publications like Allure, Good Housekeeping, xoVain, and NewBeauty, my writing has appeared in Glamour, InStyle, Refinery29, Martha Stewart, Byrdie, Today, and many more. I’ve also helped shape the voice and messaging of numerous beauty brands as an in-house editorial strategist and an agency content director.

Let’s work together! I’m pretty cool. (At least that’s what my mom says.)

Go ahead — make it weird and follow me!

View fullsize … and then she said, “If you’re happy and you know it, clamp your ham. Can you believe?”
View fullsize What’s my second costume? Wrong answers only. (Because there are no right answers.) (I really didn’t think this through.) (The hat isn’t even mine.)
View fullsize Helen went to Michigan State? #halloween #halloween2024 #whenharrymetsally
View fullsize I’ve been dealing with a Health Thing lately (I’m OK), and normally, I wouldn’t bring that kind of thing up on Instagram, but I did way more traveling in the last couple of weeks than usual, and I must say, I’m feeling a wee b
View fullsize Slack really doesn’t do the @allure team justice. Loved spending the day with this sweet, talented crew at the #AllureBestOfBeautyLive event. Let’s do this more often—and with better arch support.
View fullsize HED: Rachel Getting Married DEK: We really must stop meeting like this.
View fullsize Atlanta photo dump coming but the wedding ‘fit gets its own post.
View fullsize I grew up reading @allure, so working with this legendary publication for the last six years (and moving forward, too—they can’t get rid of me) has been nothing short of an honor. But getting to write the 2024 Best of Beauty Awards? Next-